Head Coach


Martin has been a lead trainer in the Health and Fitness industry for over ten years, successfully managing a team of fitness professionals at a London fitness and rehabilitation centre. In the last few years he has trained with one of America’s leading world and Olympic coaches and has qualified as a National Level Strength and Conditioning Coach as well as an NLP Practitioner and Hypnotherapist. These skills have been used to help many clients achieve their personal and professional goals.


His expertise ranges from simple weight loss and conditioning, to postural realignment for those with injuries or back pain, all the way up to sports specific training for athletes.


Martin’s enthusiasm is infectious, and when in his company his only aim is to help you get the most from yourself.

Get to know Head Coach Martin


Favourite exercise?


Dead lift. It is one of the most neurologically demanding exercises you can do. It takes approximately 420 muscles to lift an Olympic bar from the floor!


Favourite piece of kit?


Fat grip bar. A great way to reintroduce people who have had back problems into dead lifts, as it puts less pressure on the back.


Dream training partner? 


I’ve always admired all-round athletes. Daley Thompson was my favourite as a child as he had one of the greatest mental attitudes. He even used to train on Christmas Day as he knew no-one else would, so believed it gave him the edge. With an attitude like that, it’s no wonder he was a champion.


The exercise you have a love-hate relationship with?


The prowler. I love it because it is so good for conditioning. I hate it because it hurts like absolute hell!


Most played song on your gym playlist?


I’m a big fan of deep house at the moment. One of my favourite artists is Kidnap Kid. So anything by him gets played to death!

SCI Opening Times
Mon – Thurs
6:30 AM - 9.00PM
6:30 AM - 8:00PM
Sat & Sun
8:00 AM - 4:00PM

"I’ve been at the heart of the fitness industry for 15 years and am so excited to be able to offer the best of everything I’ve learned. Alex and I are dedicated to improving the health of every single person who walks into The SCI."

Martin Shyvers - Director & Head Coach

"I’ve got a huge passion for training and learning. One is useless without the other. Martin and I both started fitness careers in our teens, and have learnt every single day. We’re proud to bring this together to create no ordinary gym."

Alex Shoebridge - Director & Head Coach

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Award-winning gym offering world class strength and conditioning coaching, sports specific training, personal training and nutritional consultation